"Not only will the VGAs host the premiere of Ubisoft's Prince of Persia: The Forgotten Sands, but it will also be the premiere of a new clip from Disney's upcoming Prince of Persia: The Sands of Time film. Jake Gyllenhaal - Promotional Artwork of "Prince of Persia: The Sands of Time" (2010).
But the Hollywood connection doesn't simply end there, as Geoff Keighley has revealed (vis Twitter) that actor Jake Gyllenhaal (who plays the Prince in the film) will introduce the clip personally. How's that for star power?" Source: www.destructoid.com